Book Your Free GTM Diagnostic — 30 Minutes to Clarity
This is a free GTM diagnostic call with James Hayden. In 30 focused minutes, we identify exactly what’s broken in your B2B sales engine and you walk away with a prioritized action plan. No pitch, no obligation — just clarity on where your revenue is leaking and what to do about it.
Who this 30-minute session is for
Founders, CEOs, and revenue leaders at B2B companies between $2M and $50M ARR who feel their sales engine is underperforming and want a senior outside perspective fast. If your pipeline is unpredictable, deal cycles are stretching, or the team is busy but not converting — you’ll get more from this session than from a month of internal meetings.
What we’ll cover together
A short structured working session built on 38+ years of GTM leadership across 140+ companies on 4 continents and $1B+ in B2B revenue. We’ll quickly pressure-test your ICP, your pipeline math, your sales motion, and your team structure — then surface the 2 or 3 fixes that will move the needle most. The frameworks are informed by published research from Harvard Business Review on B2B sales effectiveness.
What you walk away with
A clear, prioritized list of the biggest bottlenecks in your revenue engine, plus a recommended sequence to address them — whether you choose to work with me afterward or not. Many founders use this conversation as a sanity check before making their next big GTM hire or pipeline investment.
About James
James is a fractional CRO and revenue architect who has led GTM across enterprise, mid-market, and startup environments. You can learn more about his background here or browse recent case studies showing how this approach has delivered results — including a +320% revenue turnaround at TravelClick and an $850M outcome at Zipwhip. For services and engagement options, see AI-Driven Sales.
38 years · $1B+ revenue · 140+ companies · 4 continents
You’ll be redirected to my Cal.com calendar to choose a time that works for you.